Brand Focus – H.I.S
Get ready for the sunshine with our H.I.S women’s swimwear range. Whether it’s a lazy day at the beach, or energetic laps of the pool, slip into our fashionable swimwear range, including swimsuits, bikinis and tankinis.
The success story of the H.I.S. fashion brand began in 1923; with the three letters of the H.I.S. brand name dating back to the father of the founder Henry I. Siegel. With its range of flattering cuts and styles, classic colours and affordable prices, it’s not surprising that so many customers choose H.I.S swimwear. Swimwear365 stock H.I.S swimwear staple pieces for both women and men, so get your wardrobe sorted out for your holiday in the sun with this chic and affordable brand.
Spring/Summer 2012 Collection
The H.I.S swimwear collection has a West Coast surf style look about it with its bold prints and sporty design – simply grab a pair of shorts, flip flops and a beach towel and head for the beach! There are some great colours and prints in the SS12 collections, from bold floral prints, abstract stripes and vintage styles to suit a range of body shapes. The women’s swimwear range is available in sizes 6- 28 and cup sizes A to DD.
The H.I.S bikinis and swimsuit colours are really feminine and there’s something to suit so many tastes, from cute floral prints with contrast stripes, to block colours and relaxed retro styles. The product range also focuses on maximising your body shape to enhance curves and create a smoother silhouette with underwiring, removable padding and control panels.
One of the best-selling bikinis so far this season at Swimwear365 is the H.I.S Blue Triangle Bikini. Available in a fabulous powder blue, which is given a vintage twist with the addition of Bond-girl belt details beneath the cups and on the briefs. The halter neck straps are in a wide cut, with neck tie and back closure, and this particular swimwear design comes with removable pads so you can modify the fit.
The great thing about H.I.S swimwear is that there’s so much choice – and all at affordable prices. So whether you’re into trendy one-piece swimsuits or classic surf style bikinis, there’s something for you in this great collection.
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