Swimwear365 Pop Up Shop at IPC Media, London
Last week we set up a two-day Pop Up Shop at the IPC Media publishing house in London. We were there to showcase the new SS13 collection to the fashion media, as well as fashion and style bloggers. It was an incredible two days where we got to talk about our favourite subject – Swimwear365!
We wanted to bring a little sunshine into the Pop Up Shop, so it was decorated with colourful garlands, deckchairs, our beach towels, plus there were delicious Swimwear365 cupcakes and exotic tropical cocktails! We also offered mini manicures from Nails by Mets who created stunning nail art designs to match prints from the collection.
Our sponsors The Good Spa Guide offered a fabulous competition prize and the incredible ‘Golden Delicious’ bronzing gel from Temple Spa.
We had an amazing turnout over the two days, including the teams from Look Magazine, Marie Claire, Woman, Woman’s Own, Woman’s Weekly, Living Etc and Now Magazine. We also met some lovely fashion & style bloggers over the two days.
A big thank you to everyone who came along and to our wonderful sponsors who helped us create a very special event!
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